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Dear Fellow Business Owner,
Mall51 would like to introduce you to a new approach to
advertising, the Mall51 Bridge Programs. These year long programs are designed to utilize traditional advertising methods
such as print, radio, TV, and mail and in turn connect consumers to your
Mall51 mini web for more details on your company, products, services, and
promotions, as well as to your website, and web store if you have one. All this for a cost that is far less than a single mailing and lasts for
more than just a couple of weeks1.
People in general do not read much, but they will review a
menu even if they already know what they are going to order.
Mall51 engages popular neighborhood restaurants. These
establishments are pre-qualified and commit to Mall51.com Menu Program in
writing. Their agreement states that they will distribute their menus to their
customers at the rate of 500 to 10,000 per month. Mall51 publishes and prints
the menus in full color with your ad in it. Restaurants benefit from the free
menus and the publicity; it is to their benefit and yours for the menus to flow.
Before you know it, a menu with your ad will be posted on
home refrigerators, companies’ lunchrooms and office desks. Your ad will be
showcased for everyone using our menus that order breakfast, lunch and dinner.
New bridge programs will soon be added in the menu series,
please ask your sales person for up to date details.
On the Web, an easy to remember keyword is assigned to connect your traditional
printed ad reader to a web ad, where you have entered a summary of your
business, descriptions of products and services, scheduled events, and
announcements. You can also manage your own promotions and link to your website
and web store if you have one.
In summary, what Mall51.com offers is traditional print
advertising that allows you to promote your business in communities of choice
with a connection to the web for 24 hours per day exposure for a full year.
All this for $1 per day including your printed ad on 5,000
menus. This is a lot less than 1 single coupon mailing, and we guarantee our
plan will work for more than just a couple weeks1. We call this
MALL51.com Bridge Advertising.
When a visitor comes to Mall51.com all they have to
remember is the name of your business, enter it into the search box, and hit
return. Visitors can also search for products and services in a specific
neighborhood. These and other numerous conveniences built in Mall51.com will
attract more visitors every day, and more visitors to Mall51.com mean more
potential customers for you. That is why we call Mall51.com “my neighborhood
marketplace”
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Mall51.com is not based on price comparisons or beat
that deal.
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We have designed Mall51.com and continue to improve it
solely on the principle of neighborhood convenience for both visitors and
merchants.
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Mall51.com is supported only by neighborhood
advertising; therefore, all search result will be within the radius chosen
by the visitor.
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Banner advertising will be available for those
businesses desiring to go nationally, regionally, or otherwise bypass the
search criteria.
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Menus are printed in batches to allow for price
changes, prevent obsolescence, and accommodate ad sharing2.
Who reads menus? Who doesn’t? Attorneys, Truck Drivers,
Doctors, Laborers, CEO’s, Police Officers, Middle Managers, Executives, Nurses,
Trash Collectors, Scientists, Programmers, and specially people. Well over
90% of the homes have access to the web3.
On the web, Mall51.com serves over 900,000 pages per month
to 3,000+ visitors per day.
1 - This is what businesses using quarterly
mailed coupon programs tell us. Are you a user of quarterly coupon programs?
What is your experience?
2 – Ad sharing – you can place your 10,000 menu
ad in up to 2 different restaurants. Extra charges apply.
3 – see (www.nielsen-netratings.com
) for details
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